Synergy between Balanced Scorecard and OKRs to Improve Performance and Efficiency in an Electronic Security Company: A Case Study in Peru
Synergy between Balanced Scorecard and OKRs to Improve Performance and Efficiency in an Electronic Security Company: A Case Study in Peru |
||
|
||
© 2024 by IJETT Journal | ||
Volume-72 Issue-12 |
||
Year of Publication : 2024 | ||
Author : Nicole Ross Avila-Alejos, Yvan Jesus Garcia-Lopez, Luz Maria Cano-Zapata |
||
DOI : 10.14445/22315381/IJETT-V72I12P109 |
How to Cite?
Nicole Ross Avila-Alejos, Yvan Jesus Garcia-Lopez, Luz Maria Cano-Zapata, "Synergy between Balanced Scorecard and OKRs to Improve Performance and Efficiency in an Electronic Security Company: A Case Study in Peru," International Journal of Engineering Trends and Technology, vol. 72, no. 12, pp. 99-106, 2024. Crossref, https://doi.org/10.14445/22315381/IJETT-V72I12P109
Abstract
This study integrates two strategic management tools, the Balanced Scorecard (BSC) and the Objectives and Key Results (OKR), which are applied in SEGELEC, a small electronic security company. The BSC was used to measure organizational performance in the medium and long term through four perspectives: Finance, Customers, Internal Processes, and People, while the OKR provided an agile and dynamic approach to achieve short-term objectives. This methodological combination allowed aligning strategic and operational goals, significantly improving business efficiency, especially in challenging contexts such as the COVID-19 pandemic. During the period analyzed, SEGELEC carried out 354 services, the most notable being 94 lifting doors and 78 alarm installations. Productivity increased by 10.5% and 11.0% in the first and second quarters of 2024, respectively, while second-quarter sales grew by 18% compared to 12% in the same period in 2023, with a cumulative total of 303,110 soles. In addition, the satisfaction rate reached 77.6%. The analysis reflects the total universe of services performed without sampling, ensuring that the results represent the company’s performance. This study does not intend to generalize the findings but to evaluate the implementation of these strategic tools in the particular context of SEGELEC. The results demonstrate that the integration of BSC and OKR is viable and effective, providing a solid framework for facing challenges and improving organizational efficiency in a competitive business environment.
Keywords
Balanced Scorecard, Objectives and Key Results, PYMES, Performance and Efficiency, SEGELEC.
References
[1] Enrique Samanamud Valderrama, “A Review for Peru of The Relationship Between Unemployment, Underemployment and Production,” Journal of Finance and Economic Policy, vol. 13, no. 2, pp. 475-511, 2021.
[CrossRef] [Google Scholar] [Publisher Link]
[2] Guillermo Segundo Miñan Olivos et al., “The Covid-19 Pandemic In Peru and the Role of the Industrial Engineer,” Journal of University and Society, vol. 13, no. 1, pp. 59-63, 2021.
[Google Scholar] [Publisher Link]
[3] Liliana Jiménez Candete, “The Use of New Technologies in Entrepreneurship as A Consequence of the Pandemic within SMEs,” Cofin Habana, vol. 17, no. 2, pp. 1-13, 2023.
[Google Scholar] [Publisher Link]
[4] Camara Peruana de Comercio Electronico - Peruvian Chamber of Electronic Commerce, Peruchamber.org, 2024. [Online]. Available: https://peruchamber.org/aboutus.cfm?L=eng
[5] Roberto Carlos Davila Morán, “Global Entrepreneurship: A Vision in Times of Covid-19,” Venezuelan Management Magazine, vol. 25, no. 92, pp. 1288-1295, 2020.
[Google Scholar] [Publisher Link]
[6] Franco Alexis Ghiglione, “The Balanced Scorecard as a Tool for Efficiency in Business Management. Ciencias administrativas,” no. 18, pp. 87-93, 2021.
[CrossRef] [Google Scholar] [Publisher Link]
[7] Edith Barón Ramírez, Cristian Werner García Estrella, and Silvia Karol Sánchez Gárate, “Business Intelligence and Data Analytics in Business Processes,” An Opportunity to Research and Publish, vol. 1, no. 2, pp. 38-53, 2021.
[CrossRef] [Google Scholar] [Publisher Link]
[8] World Telecommunication and Information Society Day, ITU, 2021. [Online]. Available: www.itu.int/en/wtisd/2021/Pages/default.aspx
[9] Pepe Luis Huaman Colonel, and Christian Medina, “Digital Transformation In Public Administration: Challenges For Active Governance In Peru,” Communication, vol. 13, no. 2, pp. 93-105, 2022.
[CrossRef] [Google Scholar] [Publisher Link]
[10] Maria Alejandra Farias et al., “Digital Transformation as A Strategy for Strengthening Essential Public Health Functions in the Americas,” Pan American Journal of Public Health, vol. 47, pp. 1-7, 2023.
[CrossRef] [Google Scholar] [Publisher Link]
[11] Juan Alfredo Tuesta Panduro, “Balanced Scorecard Model for Strategic Planning in Peruvian Educational Institutions,” EduSol, vol. 23, no. 85, pp. 138-148, 2023.
[Google Scholar] [Publisher Link]
[12] Carlos Fernando Barrera-Narváez, Juan Sebastián González-Sanabria, and Gustavo Cáceres-Castellanos, “Decision Making in the Tourism Sector through The Use of Geographic Information Systems and Business Intelligence,” Scientific Magazine, vol. 38, no. 2, pp. 160-173, 2020.
[CrossRef] [Google Scholar] [Publisher Link]
[13] Iyari Rojas-Chipana et al., “Increasing Profitability Through Implementing an Integrated Balance Score Card & Objectives Key Results Model in A Digital Agency: A Research in Perú,” Proceedings of the International Conference on Industrial Engineering and Operations Management Monterrey, Mexico, 2021.
[Google Scholar] [Publisher Link]
[14] Vladimir Vega Falcón et al., “Balanced Scorecard: Key Tool for Strategic Learning and Strengthening in Business Organization,” Academic Journal of Interdisciplinary Studies, 2020.
[Google Scholar] [Publisher Link]
[15] José Antonio Rojas García, José Luis Ajuría Foronda, and Jon Arambarri, “Digital Transformation Methodology to Increase The Competitiveness of Light Logistics Smes In Peru,” Industrial Data, vol. 26, no. 1, pp. 63-90, 2023.
[CrossRef] [Google Scholar] [Publisher Link]
[16] Douglas Rodrigues Torres et al., “Applicability and potentiality in the use of Business Intelligence tools in Primary Health Care, Science & Public Health, vol. 26, no. 6, pp. 2065-2074, 2021.
[CrossRef] [Google Scholar] [Publisher Link]
[17] Nelida Isabel Rodríguez de Peña et al., “The Use of Social Media to Promote Entrepreneurship in Smes during a Period of The Covid-19 Pandemic,” Cofin Habana, vol. 17, no. 2, 2023.
[Google Scholar] [Publisher Link]
[18] General Director, Current process of the company's perception, [Interview]. Zoom, 2024. [Online]. Available: https://www.boe.es/boe/dias/2024/07/24/pdfs/BOE-A-2024-15264.pdf